Why most solutions don't work...
Nearly every man I speak with has tried to do something about their weight gain. Things like...

Weight loss clubs
Terrible advice and unqualified "coaches" set you up for long-term failure. In some cases the group environment can be encouraging...
But often, the judgement and gasps you get when you admit to eating chocolate or enjoying a beer is humiliating.

Diets
Keto, Weight Watchers, Paleo, Man shake, The Carnivore Diet, Atkins...
Most Men have tried a few, if not all, of these diets.
The problem is, most of these diets are too restrictive - making them miserable and unsustainable...
Plus they lead to intense cravings, which results in binge eating and loss of motivation.

Personal Training Programs
While this might sound good on paper...
It normally leaves out a critical component
What?
A scientifically-backed approach that will actually help you change your habits and life, learning the tools to lose weight & keep it off is so much more than just training.

Low-Calorie Eating
Sadly, many men try eating as little as possible - practically starving themselves.
Yet regardless of how few calories they eat, their body literally FIGHTS to keep the fat on.
Leaving them with next to nothing to show for their starvation - other than a screwed up metabolism and appetite...
Leading to more weight gain in the long run.
These are just a few examples of things you might've tried.
And if they haven't worked...
Or if you did lose some weight...
Only to gain it all back, plus interest...
Then it can feel like nothing will ever work for you.
Until now...